Content Marketing through a Community of Mom Bloggers – Beginning of Confluence Marketing?

Increased internet penetration and the rise of social media has led to the genesis of Influencer Marketing or

Increased internet penetration and the rise of social media has led to the genesis of Influencer Marketing or ‘Digital word-of-mouth’. Influencer marketing is a collaborative brand marketing strategy wherein retailers partner with social media ‘influencers’ to create authentic engagement around their products. According to research, Google searches for the term ‘influencer marketing’ increased by 325% over 2017. check out the latest article from Social Jack! #InfluencerMarketing

 

 

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