13 Apr 2021 0 Case Study: How Sleepwell synonymized itself with healthy sleep through Influencer outreachTo spread awareness around mattress hygiene, Sleepwell launched the ‘Healthy New Year’ campaign leveraging fitness influencers and celebrities Case Study: How Sleepwell synonymized itself with healthy sleep through Influencer outreach Blogging dean delisle, influencer marketing, social jack, SocialJack Dean To spread awareness around mattress hygiene, Sleepwell launched the ‘Healthy New Year’ campaign leveraging fitness influencers and celebrities for a new brand proposition. Learn the latest in this article from Social Jack! #InfluencerMarketing