Be Careful How ‘Fyre’d’ up You Get About Influencer Marketing

Fyre Festival was an immense marketing success, which set it up to be an epic failure in execution. Yet

Fyre Festival was an immense marketing success, which set it up to be an epic failure in execution. Yet beyond a healthy dose of schadenfreude, the failure of Fyre certainly offers some valuable lessons in marketing and branding, specifically regarding its Influencer campaign. Check out the latest article from Social Jack! #InfluencerMarketing