As a result of stay-at-home orders, social media usage increased: the number of active social media users globally grew 10.5% to almost four billion. In any other context, these figures would have signaled a boom period for online influencers who could drive engagement with these new audiences. Learn the latest in this article from Social Jack! #InfluencerMarketing


Branded content and influencer marketing were a bigger priority for advertisers as they ramped up marketing activity in the second half of 2020, a trend that appears to be continuing in 2021. Check out the latest article from Social Jack! #InfluencerMarketing


By the time Instagram launched in 2010, the term “social media” was relatively in its infancy, however, digital marketing was soon to take new shape and form with opportunities that would extend well onto its future landscape. Learn more at this article from Social Jack! #InfluencerMarketing


Consumers now spend more time engaged on social media than legacy media. This is especially true for younger audiences, who also tend to harbor an anti-establishment distrust of large institutions and mass marketing efforts. How can brands appeal to such a fragmented crowd? One of the answers is through influencer marketing. Find out more in this article from Social Jack! #InfluencerMarketing


Influencer marketing falls under that umbrella and can be a useful and efficient tool for e-commerce brands for several reasons. Learn more in the latest article from Social Jack! #InfluencerMarketing

 


Influencer marketing has become a strategic element in most brand media plans; however, many advertisers and agencies still struggle to select the right creative talents. Learn the latest in this article from Social Jack! #InfluencerMarketing


“Influencer Marketing made a new turn. Today, you shouldn’t necessarily be a human to be a thought leader. Here we talk about CGI influencers – they don’t have a heartbeat but they have a huge social influence.” Check out the newest article from Social Jack! #InfluencerMarketing