Episode 13: Microsoft's Miri Rodriguez

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• Trends in social care and what customers want from brands 

• Understanding key internal players that impact the social space and how to partner strategically with them to deliver a unified social voice to customers 

• Hacking social content – How to leverage multiple sources within the organization to take the customer through their anticipated journey in social channels 

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EPISODE 13: August 9th, 2016 @ 1PM CST

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EPISODE 13:

"Don't Be a Social Media Watermelon!"

 

Social Care continues to grow and become a top preferred channel of communication for consumers, organizations are finding it challenging to bridge the growing communication gap between Social Marketing, Social support and the overall Customer Experience. This creates a “Watermelon Effect”: Green on the outside, red on the inside. In this session, Miri will discuss ways for organizations to effectively bridge that gap and close internal silos. She will share from her own experience at Microsoft and provide practical insights that will change the customer experience for the better.

TUESDAY August 9th, 2016 @ 1PM CST

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Host:

Dean DeLisle,

CEO, Entrepreneur and Executive Sales Coach

FEATURING:

FROM THE EXPERTS IN SOCIAL

During this webcast you will learn:

 

• Trends in social care and what customers want from brands 

• Understanding key internal players that impact the social space and how to partner strategically with them to deliver a unified social voice to customers 

• Hacking social content – How to leverage multiple sources within the organization to take the customer through their anticipated journey in social channels 

In this session you will learn:

Over 3 sessions, Dean showed me how to get more value from my use of LinkedIn. The strategies Dean taught me are highly professional and focus on building real relationships. I’m already getting noticed far more than I ever did on my own and I have two deals pending that came directly from Dean’s coaching. I would highly recommend Dean and his team."

-Jim Connolly,

CEO, ORGEX

"Dean is an extraordinary individual who has proven to be successful in helping many different people become better at marketing themselves and their business.  I recommend Dean for anyone who would like to learn the most effective ways of being in touch with their target market. Dean is a true master."

-Dave Nimick

Chicago Real Estate Expert

WHAT OUR VIEWERS ARE SAYING

Dean DeLisle is the Founder and CEO of Forward Progress and creator of the platform Social Jack™. Dean provides Social Media coaching and training to organizations. Forward Progress has helped over 2,000 corporate clients leverage connections to improve their social network with social selling, talent development, social HR, and relationship marketing and simultaneously, get better leads and sell more. Dean and his team have trained over 100,000 professionals in 35+ countries.

ABOUT OUR HOST

With Miri Rodriguez

Miri Rodriguez is the Social Media and Communities Lead for Microsoft Americas. She manages three social care teams responding to thousands of customer inquiries via social channels in Global English, Spanish and Portuguese. Her work was recently recognized as Best Practice at the annual Microsoft Think Tank Summit and won her a Marketing award for effectively engaging partnerships with internal teams to drive a unified social voice and customer experience. She was also selected to participate in Microsoft’s prestigious program #MySkills4Africa where she volunteered her skills to help the Bank of Swaziland launch their social program. Her extensive career includes 15+ years in Marketing, Operations and Customer Experience. She is the mother of 2 boys and an American Bulldog. Her philanthropic work includes teaching middle school students at her local church, mentoring high school students at Network for Teaching Entrepreneurship and discipling young women into business leadership. 

ABOUT OUR GUEST

Guest:

Miri Rodriguez

Lead Community 

&

 Social Support

Microsoft

"Don't Be a Social Media Watermelon!"